CQ’s Story

And, when you want something, all the universe conspires in helping you to achieve it.

– Paulo Coelho

These are the words that inspired the genesis of CQ Associates.

CQ Associates emerged from a shared desire to leverage professional experience, leadership skills and knowledge with a commitment to driving positive change in the world. After a combined 31 years in Corporate America, in addition to other diverse life experiences, we were in search of something more. That something turned out to be CQ Associates.

The prism of our leadership experience affirmed the positive correlation between culture and performance. Understanding that a positive and conscientious culture drives a competitive and successful organization was core to our experience, not to mention empirically validated in research literature.

We began to think about an effective and meaningful way to “measure” organizational culture. We named this measurement Culture Quotient, or CQ, and developed a proprietary process to measure the CQ of an organization. Embedded in the process is a concept that we call cultural alchemy—an approach that combines art, science and a belief that transformation is possible.

CQ Associates strives to drive performance through understanding and improving cultures, ultimately improving the quality of life for individuals, groups, organizations, and beyond. We are ambitious, experienced, and committed, and most importantly, we endeavor to drive positive change in the world, one culture at a time. Will you join us?

~Carrie and Cory

Our Team

Cory Carlesimo

Co-Founder

Carrie Shumway

Co-Founder

Carrie Shumway

Co-Founder

Cory Carlesimo

Co-Founder

Will You Join Us?